Tour de France Traffic Soars on

Versus is posting huge traffic increases for its Web coverage of the Tour de France, with page views on the site jumping 109 percent through the first 15 stages of the 21-stage race. Through the 15th stage of the race on Sunday, generated about 24 million page views, more than double the 11 million page views that it had generated last year, spokeswoman Katie Bradshaw said today.

The live and on-demand video coverage Versus is offering of the entire race this year is one of the most popular areas of its site. It has delivered more than 10 million videos through July 19, nearly doubling the 6.5 million videos it delivered last year, and more than tripling its total video delivery count in 2007, Bradshaw said.  more

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