Conde Nast Says Goodbye to Men.Style.com, Hello to GQ.com, Details.com

 Conde Nast will shut down one of its web-only brands, Men.Style.com, when it gives two of its titles, GQ and Details, their own websites in October. The move marks a partial dismantling of Conde Nast's strategy of creating web-only brands to house magazine content, such as Style.com, Epicurious.com and Concierge.com, and the realization that in many cases the best brand for the web is the one that's been successful in print.

The move comes in the midst of a terrible advertising climate and companywide budget cuts, and on the heels of the repositioning of one of its men's titles, Men's Vogue, as a twice-a-year supplement late last year.  more

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