As Facebook soars in popularity, its ad revenue is growing quickly. But where that money is coming from may come as a surprise. Of the $310 million Facebook will make in revenue this year, 74 percent ($229 million) will come from local advertisers, according to a report from Borrell Associates. more
The live and on-demand video coverage Versus is offering of the entire race this year is one of the most popular areas of its site. It has delivered more than 10 million videos through July 19, nearly doubling the 6.5 million videos it delivered last year, and more than tripling its total video delivery count in 2007, Bradshaw said. more
This is Kevin Spacey. He's a man who gets paid millions of dollars to pretend to be other men, for entertainment. And here he is on the "Late Show With David Letterman" trying to explain Twitter, the pulse of the planet, to Mr. Letterman.
Key points to remember: Twitter is free; you type with your thumbs; it's "a waste of time."
Mr. Spacey: "And now, I'll get, in about an hour, lots and lots of people saying 'hi' back."
Mr. Letterman: "That really is a miracle." more
"I think actually Bing is a good product," said Bartz. "I think they've done a good job. I think Microsoft should be given kudos for Bing."
It was a politic thing to say, to be sure, especially with Microsoft (MSFT) and Yahoo (YHOO) still zeroing in on a search and online advertising deal, as has been previously reported by BoomTown. more
A law firm known for bringing class-action suits on behalf of consumers against Internet companies says it's readying a case against Amazon for deleting George Orwell books on users' Kindles. "This is an incredible situation," says Jay Edelson of the law firm KamberEdelson. "What Amazon did was plainly illegal."
Last week, Amazon stunned consumers by deleting copies of George Orwell's 1984 and Big Brother from users' Kindles after learning of a copyright problem. The company, which sold the books for 99 cents each, discovered last week that the books had been added to its catalog by a company that didn't have the rights to them. more
Conde Nast will shut down one of its web-only brands, Men.Style.com, when it gives two of its titles, GQ and Details, their own websites in October. The move marks a partial dismantling of Conde Nast's strategy of creating web-only brands to house magazine content, such as Style.com, Epicurious.com and Concierge.com, and the realization that in many cases the best brand for the web is the one that's been successful in print.
The move comes in the midst of a terrible advertising climate and companywide budget cuts, and on the heels of the repositioning of one of its men's titles, Men's Vogue, as a twice-a-year supplement late last year. more
Twitter's been the toast of TV news programs, daytime talk shows, magazine editors and newspaper reporters. But what's all that chatter worth?
According to news-monitoring service VMS, a cool $48 million over the past 30 days. (That's half of what Microsoft plans to spend marketing its biggest product launch of the year, Bing.)
Twitter received almost 3 billion impressions -- 2.73 billion, to be exact -- in the past month, a time period that doesn't even include the frenzied weeks in April in which Oprah and Ellen weighed in on the micro-blogging service. TV contributed to 57% of the PR value, newspapers 37% and magazines 5%. Incidentally, Fox News bested CNN in terms of total PR value delivered by its Twitter mentions, although CNN dropped the name more often. more
The market for mobile applications, or apps, will become "as big as the internet", peaking at 10 million apps in 2020, a leading online store says. However, GetJar say, the developer community will decline drastically as each developer makes less money. To date, Apple runs the most popular application store with over 65,000 applications. Last week it notched up another milestone with 1.5 billion downloads. more
The news site's Barry Schwartz discovered a recent thread on the YouTube help forum and found out an employee named Pete is experimenting with the 3D viewing feature on his 20% free fiddling time:
Facebook has released three new filters for its ads program, equipping advertisers to make addressable audiences more granular.
Connections lets advertisers target the members of groups, pages, or events they own. They can also target users that aren't already members, meaning ads encouraging either participation in a group, or joining a group, go directly to the most relevant user without any overlap.
The other two filters empower advertisers to target by Location and Birthday. Locations lets you target by country or multiple countries; and Birthday lets you send specific messages to users on their birthdays. more
The battle over Wikipedia's use of images from a British art gallery's website has intensified. The online encyclopaedia has accused the National Portrait Gallery (NPG) of betraying its public service mission. But the gallery has said it needs to recoup the £1m cost of its digitisation programme and claims Wikipedia has misrepresented its position. more
An Amazon spokesman, Drew Herdener, said in an e-mail message that the books were added to the Kindle store by a company that did not have rights to them, using a self-service function. "When we were notified of this by the rights holder, we removed the illegal copies from our systems and from customers' devices, and refunded customers," he said. more
The Onion this month told staff that resisting advertiser pressure is a "losing game." But it seems the humor publication isn't just keen to sell its soul to sponsors; we hear The Onion is talking about selling everything.
A tipster says word out out of the publication is that it's in negotiations to sell to a large media company. It's not clear how far apart the two sides are; we're not assuming any deal is imminent. more
The move marks a change in Amazon's previous position over the apparent flaw, which was to charge customers $200 to replace the device. Amazon had said the damage wasn't covered under the warranty. more
Barber said building online platforms that could charge readers on an article-by-article or subscription basis was one of the key challenges facing news organisations.
"How these online payment models work and how much revenue they can generate is still up in the air," Barber said in a speech at at a Media Standards Trust event at the British Academy last night. more
Unless there is some major glitch, there might finally be a search and online advertising deal struck between Yahoo and Microsoft at long last.
Top executives at Microsoft–including SVP of the Online Audience Business Group Yusuf Mehdi, search head Satya Nadella and top digital exec Qi Lu, as well as others–have all flown down to Silicon Valley from their Redmond, Wash., HQ today to iron out the remaining issues, which seem to have to do with the deployment of technology. more
According to a report over on itproportal, US retailer Amazon has plans to become an MVNO. Amazon US is in negotiations with a mobile operator with a view to becoming a mobile virtual network operator in the United Kingdom. Amazon has already launched Amazon Wireless in the states which offers wireless plans and mobile phones, so they are looking to do something similar in the UK.
In an embarrassment similar to having your seventh-grade diary read aloud to the whole school, the stolen documents have revealed Twitter's possible plans for an IPO, swipes at Facebook, outlandish forecasts, and even a burn on P. Diddy ("Diddy values his contribution higher than we do").
Twitter co-founder Evan Williams reacted via Twitter [ed. note: how else?] and co-founder Biz Stone reacted in a post on the Twitter blog, saying, "The publication of stolen documents is irresponsible and we absolutely did not give permission for these documents to be shared." more
The deal calls for wine site Snooth.com to provide wine suggestions for Epicurious' recipes. When users click on a wine pairing, they'll get more information on the wine and will be able to click through to a retailer to buy it. Winemakers can pay to have their wine offered as an appropriate choice for a given recipe. more
The lawsuit, filed Tuesday in U.S. District Court for the Western District of Washington, where Amazon is based, claims that the covers designed and sold by Amazon to protect the device often end up cracking the Kindle screens due to pressure on the hinge. The plaintiff alleges that a customer service supervisor at Amazon acknowledged that such cracking was a "common problem" but would not be covered by a warranty. Geise was instructed to pay $200 for a replacement Kindle, the complaint says. more
Sports site RootZoo has sued Facebook for click fraud, alleging that the social networking site charged for more clicks than actually occurred. The lawsuit comes several weeks after Facebook users began flooding message boards with complaints about overcharging.
RootZoo, which advertised on Facebook from November of 2007 until June of last year, alleges that its own analytics programs showed significant discrepancies between the data provided by its own analytics programs and the numbers claimed by Facebook. more
Breakingviews, the financial commentary Web site and a content partner of The New York Times, is in preliminary discussions to be acquired by Thomson Reuters, people briefed on the negotiations told DealBook.
The privately held media company, based in London, has made no comment about the talks, which was first reported in The Times of London earlier on Tuesday. more
The online encyclopedia Wikipedia has officially launched their mobile site. It has been in beta for quite a while but now it is on a new server and considered good enough to call it done.
The Wikimedia Tech Blog says that the iPhone, Android, Palm Pre and Amazon (NSDQ: AMZN) Kindle are officially supported. You can access the site by going to m.wikipedia.org on your phone's browser. The site should support mobile redirects as well, so if you are reading an article, such as this blog post, and in the midst of a brilliant political analysis it references Antidisestablishmentarianism, when you click on that link from your supported phone, it should redirect to the mobile site. more
According to All You executive editor Susan Spencer, the partnership is part of a redesign to deliver more money-saving content. "In addition to delivering value-focused content from budget beauty ideas to meals under $2, the new site also allows us to share exclusive printable coupons, discount codes and up-to-the minute deals," Spencer said in a statement. more
Facebook may be ranked sixth in unique visitors, but it reigns supreme in the amount of time users spend there -- topping Google, Yahoo, AOL and eBay.
The social networking site checks in at a bit over 4.5 hours per person, on average, for the month of June, according to Nielsen Online's June 2009 report.
Coming in second is Yahoo, which sees about three hours per user for the month, followed by AOL at two hours and 43 minutes, Google, with 2.5 hours and Microsoft's sites, with two hours and 12 minutes. more
When Digital Sky initially purchased Facebook shares back in May, the company was valued at $10 billion. In 2007, when Microsoft invested $240 million for a 1.6% stake in Facebook, the company was valued at $15 billion. more
So that mysterious touch tablet Apple's rumored to be developing? It's about to go into production in advance of an October launch date. This according to a report in the Information Times, which claims that three of Apple's manufacturing partners–Foxconn, Wintek and Dynapack–have received orders from Apple (AAPL) that suggest the company is building a "netbook" with a 9.7-inch touchscreen. more
"Hershey's is making the strategic decision to exit the online retail business," said Hershey spokesman Kirk Saville. "The current business model is not sustainable." more
In his first forecast as the new global director of forecasting for Interpublic Group of Cos.' Magna, Brian Wieser came bearing a new methodology and some bad news.
During a presentation this morning, Mr. Wieser said the U.S. advertising economy will drop 14.5% this year, with revenue at media suppliers -- meaning those entities that sell advertising -- falling from $189 billion to $161 billion. And Mr. Wieser said he doesn't anticipate the industry to start exiting the recession until the second half of next year. more
A teenage intern at Morgan Stanley has everyone freaking out over an entirely unscientific report he authored for the securities firm that trashes newspapers, Twitter Inc. , and TV. According to Bloomberg, the report received "five or six times more feedback than an average report by the group and elicited e-mails and phone calls from fund managers and chief executive officers." [Ed. note: Don't any of these people have teenage children they eat dinner with at least once a week?] more
Microsoft will release a free version of its dominant Office software that users can access over the Web, catching up with products that archrival Google launched three years ago.
The world's largest software maker will offer a word processor, spreadsheet, presentation software and a note-taking program with the same look and feel of their counterparts in the Office suites that it sells for personal computers.
It is the latest salvo in an intensifying war between the two technology giants. Google (NASDAQ: GOOG) announced plans last week to challenge Windows with a free operating system. Microsoft (NASDAQ: MSFT) introduced a new search engine, dubbed Bing, last month, that has taken a small amount of market share from Google. more
"BusinessWeek is a globally respected brand and one of the world's leading sources of essential and trusted content that informs and inspires business leaders to make smarter decisions in their professional and personal lives," the company said in a statement.
Hewlett Packard is partnering with green social network Greenwala to sponsor a contest "Choose to reuse" which will benefit ACTERRA, a nonprofit that brings people together to create local solutions for a healthy planet.
Consumers can visit the contest page at Greenwala and submit a photo of the most creative or innovative reuse of something that would otherwise be trashed. The most popular entry will win an Energy Star-qualified HP Mini 110 XP Notebook and a Deskjet D2660 printer. more
"The Web today has changed the way we communicate -- and in launching this campaign virally, it allows Evian, a global brand, to reach consumers worldwide in a way that traditional media cannot," says Evian Natural Spring Water spokesperson Cameryn Mercurio. "YouTube, in particular, is such a powerful force online, and reaches millions of people globally." more
It might seem that ecommerce giant Amazon.com had found every possible way of cutting costs. But it turns out those Snickers bars didn't need to be bathed in light after all. Workers at one of the company's fulfillment centers in Kentucky figured out how to save some money on energy bills by unscrewing the light bulbs in their cafeteria's vending machines -- a policy that has since been adopted company-wide. The light bulb initiative -- which CEO Jeff Bezos shared at the company's recent annual meeting -- is a sign that Amazon remains in some ways as cheap as ever, despite being a $33 billion company that is profiting handsomely in the current recession. more
JP Morgan is forecasting that severe declines will continue at newspaper publisher Gannett in the second quarter.
Ad revenue will fall 32% in Q2, JP Morgan analysts have predicted, with consolidated EBITDA declining to a margin of 17%, compared to a margin of 25% in the second quarter of 2008, writes Editor & Publisher. Ad revenue fell 34% in the first quarter of the year.
Flagship publication USA Today will experience "severe declines," the analysts say. They predict that Gannett's weakness will "set the tone for another depressing reporting season in the newspaper universe." more
The lawsuit alleges that Tagged sent over 60 million emails to Web users, stating that their friends had posted photos online.
When a user went to view the photos -- which did not exist -- they had to join the site. At this point, the company "would then illegally gain access to their personal email contacts to send more fraudulent invitations." more
It is taking a similar approach to the development of its business model. This week, two companies are working on ways to embed advertising with the Twitter experience, experiments that could pave the way to how Twitter will do the same.
Huggies maker Kimberly-Clark is sponsoring the Circle of Moms Facebook app, which claims to reach more than 2 million women with information, advice, and interactive tools.
The campaign was brought together by direct sales company Appssavvy and Kimberly-Clark agency Mindshare. Circle of Moms users who enter the site's new Huggies-sponsored "Baby Zone" will find an advice column, a mother-to-mother forum, age-specific information about diapers, and interactive tools such as a baby photo uploader. more
The name "Bing", presumably, is supposed to evoke the sound of a winning game-show bell. The cynics online, however, joke that Bing is an acronym for "But It's Not Google."
Here's the shocker, though: in many ways, Bing is better.
That's quite a statement, of course — almost heresy. But check it out yourself. It's easy to compare the two, thanks to sites like bing-vs-google.com. Here, you're shown search results from both Bing and Google, side by side, on a split screen.
Murdoch, who arrived on Wednesday at the Allen & Co.investment bank's Sun Valley media and technology conference, said Twitter would be a tough investment to justify because it has not yet come up with a sustainable way to make money. more
The New York Times may be the most popular news source on the Internet, but that doesn't mean they have any more insight into monetizing the web than anyone else in the media. Right now it looks like they're considering putting their content behind a pay wall again.
A recent survey sent out to subscribers asked if they would be willing to pay a $5 or $2.50 monthly fee to acess the paper's website. And while getting print subscribers to pay seems like a good way to beef up revenue, it also promises to cut into the paper's ad revenue and influence online. more
The search giant said it was working with many firms on Chrome OS hardware including Acer, Asus, Freescale, Hewlett-Packard, Lenovo, and Toshiba.
The software is designed to work with the web and Google said it was most likely to appear on smaller portable computers known as netbooks.
The browser-based operating system will be released to the public in 2010. from BBC
Of the 1.1 billion people ages 15+ worldwide who accessed the internet from a home or work location in May 2009, 734.2 million visited at least one social networking site during the month, a penetration of 65%, according to data from the comScore World Metrix service. comScore also reported that among 40 individual countries reported by comScore, Russia has the world's most engaged social networking audience, with the average online Russian spending 6.6 hours and viewing 1,307 pages per month.
Brazil ranked close behind Russia at 6.3 hours, followed by Canada (5.6 hours), Puerto Rico (5.3 hours) and Spain (5.3 hours).
The US ranked at #9 in terms of social network engagement, with an average of 4.2 average hours and 477 pages consumed per visitor. more
Over the last 30 days, the US Patent Office has published several patents for Amazon that lend insight on the company's future plans for its Kindle book reader.
One patent, filed in December 2006, will grant customers that purchase a print copy of a book the ability to access the electronic version as well.
Two other patents go into detail about incorporating targeted advertising in on-demand content on Kindle.
Under the terms of the patents, Amazon could inserts ads throughout its ebooks: in the margins, between chapters or every 10 pages, from beginning to end, for example.
Google's Gmail has earned a unique distinction as one of the longest running programs to maintain a "beta" designation since its debut five years ago. Well the jokes about "Is Google ever going to finish this thing?" should start to peter out with today's news that the e-mail program no longer has the beta tag.
"For every product we have goals for feature completeness and we feel we've now met them," Rajen Sheth, a senior product manager for Google Apps, told InternetNews.com. more
That Google operating system rumor is coming true--and it's based on Google's browser, Chrome.
The company announced Google Chrome OS on its blog Tuesday night, saying lower-end PCs called Netbooks from unnamed manufacturers will include it in the second half of 2010. Linux will run under the covers of the open-source project, but the applications will run on the Web itself.
In other words, Google's cloud-computing ambitions just got a lot bigger.
Sites I read, in no particular order
- Ad Week
- Adage Digital
- All Things Digital
- BBC Tech
- Brand Week
- iMedia Connection
- Information Week
- Internet News
- Marketing Vox
- Media Buyer Planner
- Media Post
- Media Week
- Mobile Marketer
- Moco News
- Paid Content
- Radio and Music
- Read Write Web
- Tech Crunch
- Telecom Paper
- Yahoo Tech Blogs