Google Adsense Rolls Out Expandable Ads

Desperate times need desperate measures. Even a big time program such as Google Adsense suffers from the economic crunch that everyone is feeling right now. And so hoping to adjust to the effects of the economic crunch on its major advertising program, Google has just rolled our a new ad format for its Adsense program - expandable ads

According to the Adsense blog, expandable ads are rich media ads that can expand beyond the original size of the ad unit. These ad units expand only after a user interaction occured. This could vary from a streaming movie trailer, video game clips or various views of sale items. more 

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