U.S. Internet Advertising Revenue Drops 5.3% in First Half

U.S. Internet advertising revenue dipped 5.3% to $10.9 billion in the first half of this year, according to new figures from the Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC). Search-related advertising amounted to more than $5.1 billion of the figure, up slightly from the same period in 2008, while spending on display ads fell 1.1% to $3.8 billion.more

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